30: Michaela Light – intuition in business

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Podcast 52:08 – Download – Stitcher – iTunes My guest in this episode is Michaela Light, the host of the Intuitive Leadership Mastery Podcast. She is also the author of Intuitive Leadership Mastery and What Would It Take? Michaela founded TeraTech, a cold fusion based software company, and in recent years she has also been coaching and consulting about using …

29: John Ainsworth – data driven marketing

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Podcast 38:32 – Download – Stitcher – iTunes My guest today is John Ainsworth, the founder of Data-Driven Marketing, a digital marketing firm dedicated to helping online businesses maximise their marketing strategies. We talk about John’s journey from door-to-door book sales, through using his knowledge to encourage people into sports activities, through to virtual CMO (Chief Marketing Officer) work through …

28: Anna Rova – audience first

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Podcast 37:30 – Download – Stitcher – iTunes Anna Rova is the founder and host of the Girlskill Podcast, a bi-weekly show that inspires women to live life on their own terms. We talk about her journey from becoming an email marketing specialist, in Malaysia and as a digital nomad, for personal growth companies, through to her “audience first” approach …

27: Q&A – fewer big or many small customers

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Podcast 10:01 – Download – Stitcher – iTunes Today’s episode is a Q & A session. I was recently asked, “Is it better to have fewer big customers or many smaller customers?” Well, the short answer is, it depends on what you want to achieve in your business. I elaborate on this in more detail, and I have some pros …

26: Q&A – raising prices for existing customers

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Podcast 11:02 – Download – Stitcher – iTunes Question from a client: what are the pros and cons of raising prices for existing customers? In this episode: Pros of raising prices for existing customers. Cons of raising prices for existing customers. Tips for specific business models. Links and Mentions: Episode 2: Meryl Johnston including tracking profitability per customer or job. …

25: Mandi Ellefson – service businesses

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Podcast 42:20 – Download – Stitcher – iTunes My guest today is Mandi Ellefson of Hands Off CEO. Mandi helps service business owners to find more time, delegate better to their teams, and grow their profitability. In this episode: Mandi’s property manager past. How she pivoted into web design. Lessons Mandi learned during that time of her life. Why you …

24: Q&A – investing business funds

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Podcast 11:14 – Download – Stitcher – iTunes Question from listener Ben: How to invest excess business funds, without distributing to yourself first? There are many types of investments, but in this episode I focus on business-related options for investing (and “investing”) excess cash. Disclaimer: No tax, legal, or financial/investment advice on this episode. Talk to a professional! In this …

23: Q&A – when to hire, reinvesting

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Podcast 14:55 – Download – Stitcher – iTunes I recently did an AMA (Ask Me Anything) session in a facebook group for one of my clients, and I answered two of those questions again here on the podcast. If you have any questions for the next Q&A episode, or want me to do an AMA in your group, fill out …

22: Sam Alvarez – sales

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Podcast 56:39 – Download – Stitcher – iTunes Today, Sam Alvarez joins me to talk about a subject many listeners have been asking me to cover. Sam is a sales and business relationship coach. Her goal is to teach people how to build a rapport with people and make sales without high-pressure techniques. We talk about Sam’s process and online …

21: Conference takeaways – business owners helping each other

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Podcast 9:18 – Download – Stitcher – iTunes This episode includes takeaways from a small conference I ran on the Gold Coast with my ex-business-partner Meryl last weekend. In this episode: Business owners helping each other. Mansions and spontaneous conversation. Masterminds. Attendee talks. Links and Mentions: BenMcAdam.me, which has the “5 ways to increase your profits in the next week” …